Reebok launched their new Fit List Spotify App with a fun video and 100 special shoe "boxes" that have built in speakers and LEDs that respond to music and environment! See the video, making of, and inside the box!
A roundup of hyperfunctional fashion ~ pieces with unexpected abilities and features and high tech materials... from men's dess jacket with secret reflective bits to tarp that turns into a jacket to sports bra heart monitor and more!
VICTORIAS is a sharp cut wool coat with playful zippers that brings a certain edge to the style. The coat enter the trend with its lean blazer look, sharp cut and beautiful weaves. The coat is from the Designers Remix AW12 collection.
Michael Pappas CHUTE reusable shopping bag - simply pull the parachute ripcord to open the canopy! The bottom of the bag is lined with carbon fiber tubes to allow structure for the contents... fun project from SAIC that was first shown in Milan 2012.